Interested in Advertising or Sponsorships? Contact us here
Top 5 Marketing Podcasts (Apple)
Signal Awards Winner
Top Marketing Podcast for 2024 - Podcast Tonight
Top Podcasts to Listen to in 2024 - Thinkers360
PRESENTED BY:
Don’t miss a thing.
Get all the latest episodes on The Agile Brand Guide website.
Episode Archive
Catch the latest episodes on The Agile Brand Guide website
S5 | 353: Intrapreneurship with Greg Kihlström and Co-Host Adam Chen, President at AmenityLinc
Welcome to a special episode of the The Agile Brand podcast that we call The Agile Brand Guide to Intrapreneurship. In this first episode, co-host Adam Chen and Greg Kihlström discuss what it means to be an intrapreneur and give a preview of the rest of the series.
S5 | 352: How DEI transforms organizations with Donald Thompson, The Diversity Movement
Today we’re going to talk about how diversity, equity, and inclusion can play a transformational role in any organization. To help me discuss this topic, I’d like to welcome Donald Thompson, CEO & Co-Founder of The Diversity Movement, and author of Underestimated: A CEO’s Unlikely Path to Succcess.
S5 | 351: Addressing Agile Skepticism, with Daria Bagina, Founder of Scrum Mastered
Today we’re going to talk about addressing Agile skepticism and utilizing Scrum successfully to create high-performance teams. To help me discuss this topic, I’d like to welcome Daria Bagina, Founder, Trainer, and Coach at Scrum Mastered.
S5 | 350: It's Time for Digital Customer Service with Ragy Thomas, Founder & CEO at Sprinklr
Today we’re going to talk about digital customer service, and how it’s now essential for companies in every industry to embrace it if they haven’t already started doing so. To help me discuss this topic, I’d like to welcome Ragy Thomas, Founder & CEO, Sprinklr, a provider of enterprise software for customer experience management.
S5 | 349: Madtech and First Party Data Strategies with Jonathan Moran, SAS
By 2023, 65% of the world’s population will have its data covered under modern privacy regulations according to Gartner. With this, marketers and advertisers are under increasing pressure to both adhere to data privacy regulations while maintaining and increasing the effectiveness of their efforts. Today we’re going to talk about first party data approaches, “Madtech”, and how marketers and advertisers can be more successful in a world that is increasingly focused on consumer data privacy. To help me discuss this topic, I’d like to welcome Jonathan Moran, Head of MarTech Solutions Marketing, SAS.
S5 | 348: Customer, Employee, and Business Experience with Adrian Swinscoe, Host of the Punk CX Podcast
Today we’re going to talk about the value of thinking about experience holistically - customers, employees, and the business, so that when it’s done well, everyone wins. To help me discuss this topic, I’d like to welcome Adrian Swinscoe, Customer Service and Experience Advisor, Mentor, author of the book Punk XL, and host of the Punk CX podcast.
S5 | 347: How human-centric businesses win the war for talent with Paul Vian, Chief Revenue Officer at Apps Associates
Today we’re going to talk about how leading with a human-centric approach strengthens recruiting, talent retention, and business goals. To help me discuss this topic, I’d like to welcome Paul Vian, Chief Revenue Officer, Apps Associates.
S5 | 346: Winning in the subscription economy with Matthew Holman, Head of Growth and Cofounder, Qpilot.cloud
The subscription economy is growing, with the market size as of 2020 estimated to have been about $650Billion according to Statista, and projected to be over $1.5 Trillion by 2025. That’s a lot of subscriptions! For those listening, you’ve undoubtedly seen this as a consumer, and as a marketer, if your brand hasn’t already converted some of its resources towards embracing the subscription economy, many of you may either be growing a subscription program, or your brand may be considering a foray into subscriptions. Today we’re going to talk about launching, scaling, and innovating subscription programs. To help me discuss this topic, I’d like to welcome Matthew Holman, Head of Growth and Cofounder, Qpilot.cloud.
S5 | 345: Optimizing the Buyer's Experience with Leah McTiernan, DocuSign
Today we’re going to talk about the buyer’s experience, and how automation and intentional approaches can improve it, and lead to more valuable customers. To help me discuss this topic, I’d like to welcome Leah McTiernan, GVP Presales Solutions at DocuSign.
S5 | 344: Business Agility Tied to the Customer Experience with Kert Peterson, NextUp Solutions
Welcome to a special episode brought to you by NextUp Solutions a premier Agile services provider headquartered in Arlington, VA. They have a broad range of Agile offerings led by certified trainers and experts with backgrounds from a wide assortment of industry sectors, non-profits, and government organizations. Today we’re going to talk about business agility, and how it can be measured both internally with your employees and teams, as well as externally with customer experience and success metrics. To help me discuss this topic, I’d like to welcome Kert Peterson, Agile Coach and Trainer with NextUp Solutions. Today we’re going to talk about business agility, and how it can be measured both internally with your employees and teams, as well as externally with customer experience and success metrics. To help me discuss this topic, I’d like to welcome Kert Peterson, Agile Coach and Trainer with NextUp Solutions.
S5 | 343: Agile Consumer Insights with Corey Lipman, Jumpspark
A lot of money is spent to do research in order to better understand potential and current customers. In a fast-changing world, many of the factors that go into the gaining consumer insights can change suddenly. This means well-planned research can suddenly be missing a key factor, such as a global pandemic, and economic downturn, or other issues that may cause consumers to have very different priorities, almost overnight. Today we’re going to talk about Agile research, and how you can gain customer insights based on research that doesn’t go out of date the minute you get the results. To help me discuss this topic, I’d like to welcome Corey Lipman, Founder of Jumpspark, formerly on the Global Human Insights team at Procter and Gamble.
S5 | 342: User experience as employee experience with Caroline Roche, VP and Senior Partner, IBM
Today we’re going to talk about the user experience as employee experience, and how Agile approaches can help teams have more successful platform and process implementations. To help me discuss this topic, I’d like to welcome Caroline Roche, VP and Senior Partner at IBM.
S5 | 341: Improving CX with Remote Video Support, with Rama Sreenivasan, CEO of Blitzz
Today we’re going to talk about improving the customer experience with remote video support. To help me discuss this topic, I’d like to welcome Rama Sreenivasan, CEO and Co-Founder at Blitzz.
S5 | 340: Empathy, AI, and the Customer Experience with Josh Feast, CEO of Cogito
Today we’re going to talk about the relationship between human empathy and conversation AI, and how those two can work together to help both customers and brands by improving the customer experience. To help me discuss this topic, I’d like to welcome Josh Feast, CEO and Co-Founder at Cogito Corporation
S5 | 339: Combining Technology and Creativity for Standout Customer Engagement with Mariam Asmar, Braze
Today we’re going to talk about how creativity and technology drive standout customer engagement. Recently WARC and Braze released a report entitled: The invisible enabler: Unlocking the Creative Potential of Technology. We’re going to talk about a few of the ideas in that white paper that covers why brands should audit their available tech and data, how they should prioritze creative investment in key areas of the omnichannel journey, and why it is advisable to put in place a first-party data strategy. To help me discuss this topic, I’d like to welcome Mariam Asmar, VP Strategic Consulting at Braze.
S5 | 338: Scaling infrastructure to improve CX with Deepak Giridharagopal, CTO at Puppet by Perforce
Today we’re going to talk about building infrastructure at scale while keeping in mind the people, processes, and platforms involved, and how this translates to an improvement in the customer experience. To help me discuss this topic, I’d like to welcome Deepak Giridharagopal, CTO at Puppet by Perforce.
S5 | 337: Mental wellness and the workplace with Josh Birk, Salesforce
Today we’re going to talk about mental wellness at work, and how to teach and learn well on the job. To help me discuss these topics, I’d like to welcome Josh Birk, Senior Director, Developer Evangelism at Salesforce, also known as the “Godfather of Trailhead” and the host of the Salesforce Developer podcast.
S5 | 336: CX and Human Centered Automation with Charlie Newark-French of Hyperscience
Today we’re going to talk about the impact of human centered automation on the customer experience. To help me discuss this topic, I’d like to welcome Charlie Newark-French, Interim CEO at Hyperscience.
S5 | 335: Retention marketing and CX with Adam Robinson of Retention.com
Today we’re going to talk about customer loyalty, retention marketing, and how doing these things well can reap huge rewards for brands as well as their customers. To help me discuss this topic, I’d like to welcome Adam Robinson, CEO at Retention.com.
S5 | 334: B2C expectations of B2B ecommerce, with Carlos Manalo and Stratton Cherouny of The Office of Experience
Whether you work for a B2B or a B2C company, when you stop working every day, you are also a consumer. And because of this, our behaviors as B2B buyers and customers are shaped by the experiences we have as consumers. Today we’re going to talk about how B2C expectations can influence B2B purchasing in a special episode brought to you by The Office of Experience, a design-driven, digital-first, vertically integrated and collaborative agency that believes in the power of ideas and the strength of people. This will also be the first of a quarterly outlook on B2B e-commerce and what brands should be looking out for there. To help me discuss this topic, I’d like to welcome Carlos Manalo and Stratton Cherouny, Co-CEOs of The Office of Experience.
Available on: Apple | Spotify | Amazon
The Agile Brand™ with Greg Kihlström podcast is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op.