The Agile Brand™ with Greg Kihlström

The top enterprise marketing technology podcast

6+ years, 500+ episodes, millions of downloads, available on: Apple | Spotify | Amazon

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Episode Archive

Catch the latest episodes on The Agile Brand Guide website

S3 | Episode 198: Adapting to Growing Customer Expectations with Alex Atzberger, Optimizely

Today we’re going to talk about the growing need for businesses to adapt to heightened customer experience expectations. Between a continually changing business environment, to increasingly sophisticated consumers, this presents a need for companies to tackle these challenges from multiple angles and perspectives. To help me discuss this topic, and the results discussed in this report, I’d like to welcome Alex Atzberger, CEO of Optimizely.

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S3 | Episode 195: Search, Content Discovery & CX with Jason McClelland, CMO, Algolia

Today we’re going to talk about how to create better customer experiences through more effective search and content discovery. To help me discuss this topic, I’d like to welcome Jason McClelland, CMO at Algolia, a leading API Platform for Search and Dynamic Experiences.

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S3 | Episode 160: CX, EX, and Digital Product Rollouts with Jonathon Hensley, EMERGE

Today we’re going to talk about the relationship between customer experience and employee experience, and how companies need to provide their teams with the right tools to make both successful, as well as to enable success in digital product rollouts. To help me discuss this topic, I’d like to welcome Jonathan Hensley, Author, Speaker, Co-Founder & CEO at EMERGE, and author of Alignment: Overcoming internal sabotage and digital product failure

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S3 | Episode 152: Agile Customer Experience with Steve Pappas

Today we’re going to talk about adaptability and agility in Customer Experience, and how CX is a shared responsibility within an organization. To help me discuss this topic, I’d like to welcome Steve Pappas, Head of US & CMO at Panviva and Host of the Podcast at ScienceOfCX.com.

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S3 | Episode 146: Building a Customer-Centric Organization with Ilenia Vidili

Today we’re going to talk about building a customer-centric organization, and how to balance profits, technology, and culture while doing so. To help me discuss this topic, I’d like to welcome Ileniah Vidili, Customer Experience Advisory and Author of the book, Journey to Centricity.

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