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Get all the latest episodes on The Agile Brand Guide website.
Episode Archive
Catch the latest episodes on The Agile Brand Guide website
S4 | Episode 249: Differentiation in a Crowded Marketplace with Matthew Stibbe, CEO Articulate Marketing
Today we’re going to talk about differentiation in crowded marketplaces. To help me discuss this topic, I’d like to welcome Matthew Stibbe, CEO of Articulate Marketing, entrepreneur, pilot, wine enthusiast, and more!
S4 | Episode 248: The Visionary / Manager Binary with Darby Vannier, author of The Indispensable Leader
Today we’re going to talk about successful leadership and breaking out of the visionary/manager binary To help me discuss this topic, I’d like to welcome Darby Vannier, Director of Operations & Technology and author of The Indispensable Leader.
S4 | Episode 245: The importance of Employer Branding with Roy Abdo, Digital Revamp
Today we’re going to talk about the continued importance of employer branding, and why it is so important to be intentional about documenting and codifying culture, processes and the way internal communications are handled. To help me discuss this topic, I’d like to welcome Roy Abdo, CEO, Digital Revamp.
S4 | Episode 243: People, Processes & Platforms Working Well with Sonciary Perez, Co-Founder, Quala
Today we’re going to talk about building a smart, scalable customer success program that utilizes the best of people, processes, and software. To help me discuss this topic, I’d like to welcome Sonciary Pérez, Co-Founder of Quala, and Mentor with Techstars Boston.
S4 | Episode 241: Delivering Meaningful Customer and Business Value with Preethi Madhu, CEO, Greyamp Consulting
Today we’re going to talk about going beyond the theory of agility and towards delivering meaningful customer and business value. To help me discuss this topic, I’d like to welcome Preethi Madhu, CEO, Greyamp Consulting.
S4 | Episode 240: Uniting people, processes & platforms towards a common goal with Susan Rothwell, CRO at Vericast
Today we’re going to talk about unifying sales teams and bringing people, processes, and platforms together to achieve a common goal. To help me discuss this topic, I’d like to welcome Susan Rothwell, CRO at Vericast
S4 | Episode 236: How People and Processes Relate to Technology with Sara Taheri, Prudential Financial
Today we’re going to talk about the importance of ensuring you are approaching the “people and processes” component of your change initiative in the right way. To help me discuss this topic, I’d like to welcome Sara Taheri, Chief Platform Owner for the Contact Center Transformation & Robotics at Prudential Financial.
S4 | Episode 235: Strengthening Your Business, Customers First with Paulette Chafe, Zendesk
After nearly two years of continual adaptation and transformation, companies and their leadership need to start looking to the future in order to meet rising consumer expectations for service and overall experience. Today we’re going to talk about how leaders need to look to their customers in order to find ways to strengthen their business. Zendesk recently released its CX Trends 2022 report, which discusses key ways to improve your bottom line by putting customers first. To help me discuss this topic and the Zendesk CX Trends 2022 report, I’d like to welcome Paulette Chafe, Head of Consumer Insights & Research at Zendesk.
S4 | Episode 233: Voice of the Customer and Product Roadmaps with Matt Young, User Voice
Today we’re going to talk about the role of the voice of the customer in driving product roadmaps. To help me discuss this topic, I’d like to welcome Matt Young, CEO of User Voice.
S4 | Episode 232: Predictive Brand Intelligence with Grant McDougall, Co-Founder and CEO, BlueOcean
Today we’re going to talk about using AI and Machine learning to achieve predictive brand intelligence, and what this means for marketers in a shift to a world of first-party data strategies. To help me discuss this topic, I’d like to welcome Grant McDougall, Co-Founder & CEO of Blue Ocean.
S4 | Episode 231: Success Outside Your Comfort Zone with David Wood, Focus.ceo
Today we’re going to talk about the value of experimentation and getting outside of your comfort zone, and how this can lead to results both personally and professionally. To help me discuss this topic, I’d like to welcome David Wood, High-Performance Coach and Founder of Focus.ceo
S4 | Episode 230: Experience Level Agreements with Weston Morris, Unisys
Today we’re going to talk about XLAs - experience level agreements, and how they have an opportunity to transform how IT products and services are delivered and measured. To help me discuss this topic, I’d like to welcome Weston Morris, Director of Global Strategy - Digital Workplace Services, Unisys .
S4 | Episode 229: Business Growth Through Customer Insights with Darshan Metha, iResearch.com
Today we’re going to talk about the value of customer insights to business growth and how organizations can more easily understand their key audiences. To help me discuss this topic, I’d like to welcome Darshan Mehta, Founder of iResearch.com and ConnectQik.com, and author of the book, “Getting to Aha! Today’s Insights Are Tomorrow’s Facts”.
S4 | Episode 228: Meaningful Two-Way Customer Relationships, with Matt Gillin, CEO of Relay Network
Today we’re going to talk about the current state of customer engagement, and what organizations can do to improve customer relationships by nurturing meaningful two-way relationships. To help me discuss this topic, I’d like to welcome Matt Gillin, CEO of customer engagement platform Relay Network.
S4 | Episode 227: Telling the Story of Innovation, with Jon Ebert, John Deere
Today we’re going to talk about the value of storytelling for brands that continue to evolve as the role of technology continues to grow within even the most established of industries. To help me discuss this topic, I’d like to welcome Jon Ebert, Manager, North American Public & Industry Relations at John Deere, a company that was founded in 1837, and continues to evolve and innovate, as its image continues to shift from being an equipment company to the tech company it truly is at heart.
S4 | Episode 226: Winning over CX skeptics, with Sami Nuwar, Medallia
Today we’re going to talk about CX skeptics and how to win them over to adopting customer-centric thinking in a meaningful way. To help me discuss this topic, I’d like to welcome Sami Nuwar, Customer Experience Advisory at Medallia.
S4 | Episode 225: Iterating Towards Genius with Mike Zeller, Author of The Genius Within
Today we’re going to talk about iterating towards genius, and how to take steps to determine what you can be truly great at doing. To help me discuss this topic, I’d like to welcome Mike Zeller, author of The Genius Within, Your Natural Pathway to Impact, Fulfillment & Wealth, and recently named one of the top 8 most influential speakers to follow in 2022 by USA Today.
S4 | Episode 224: CX and The Great Resignation with Patty Soltis, Kinetic Edge Consultants
Today we’re going to talk about the connection between employee experience and CX results, and how The Great Resignation is affecting the customer experience. To help me discuss this topic, I'd like to welcome Patty Soltis from Kinetic Edge Consultants.
S4 | Episode 223: People, Processes, Technology, & CX with Steven Petruk, CGS
Today we’re going to talk about the continued evolution of customer experience, and how people, processes, and technology play critical roles. To help me discuss this topic, I’d like to welcome a guest with more than 20 years of experience in IT, infrastructure, and customer service including prior roles at Toshiba and IBM: Steven Petruk, President of Global Outsourcing at CGS.
S4 | Episode 221: Managing Technical Debt with Imran MacMillan, NTT DATA Services
Today we’re going to talk about technical debt and how companies can manage this as they continue to feel the effects of pressure to continually modernize and implement more features and services to serve customers effectively.. To help me discuss this topic, I’d like to welcome Imran MacMillan, Director of Application Modernization at NTT DATA Services.
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