The Agile Brand™ Blog

Writing by Greg Kihlström on Marketing Technology, Customer Experience, and Digital Transformation

Post-COVID Greg Kihlstrom Post-COVID Greg Kihlstrom

That uncomfortable feeling is here to stay

We are collectively living through a period of change. We can call it mid-pandemic, post-COVID, next normal, or whatever we like, but it’s here. Home is on the other side of over a year of something unexpectedly and suddenly different. A new time has arrived, and we are different people, for better or worse. We are in that time and we aren’t leaving. We aren’t going back home, because we aren’t changing back.

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