S4 | 308: Combining technology and design psychology to drive business success with Thomas Watkins, 3Leaf

About the Episode

Today we’re going to talk about combining technology and design psychology to drive business success.

To help me discuss this topic, I’d like to welcome Thomas Watkins, Principal and Founder of 3Leaf, a design collective using applied psychology and data to enhance the design of products.

About Thomas Watkins and 3Leaf

Thomas Watkins is Principal and Founder of 3Leaf.

At 3Leaf, we partner with companies to ensure product success from the beginning, using a combination of technology, design psychology, and usability principles. We employ time-tested methods and cutting edge tools to enhance the value-innovation of your products and services. This can be measured in terms of ease-of-use, task speed, customer conversion rate, virality of popularity, and the overall positive response the market has to your offering.

Resources

The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast

Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com 

Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ 

For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com 

The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow

Thomas Watkins, Principal and Founder of 3Leaf

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S4 | 309: Agile Approaches to AI & ML with Luke Arrigoni, Arricor AI

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S4 | 307: Direct Mail in a Digital Age with Dave Fink, CEO and Co-Founder, Postie