S5 | 365: Building a customer-centered digital consultancy with Chad Solomonson, RDA
About the Episode
Welcome to a special episode brought to you by RDA and Sitecore.
Today we’re going to talk about improving the customer experience that professional services firms deliver and how it can make a meaningful impact on project and business outcomes. This is part of what creates a customer-centered digital consultancy.
About Chad Solomonson
Chad Solomonson is the chief marketing officer for RDA and a member of the firm’s Executive Team. He leads RDA’s marketing and lead generation team as well as the company’s alliance program.
As chief marketing officer with more than 25 years of business-to-business strategy, marketing, and sales, Chad oversees account-based marketing programs to build brand awareness, enter new markets, drive new business, and strengthen existing client relationships.
Chad joined RDA from Oracle (part of Opower acquisition), where he helped leading utilities deliver proactive, digital communications that raise customer satisfaction, manage energy demand, and lower service costs. Previously, he also worked for Microsoft, Lime Energy, and Duke Energy and has been involved in many successful startups as an entrepreneur.
Resources
Download the Building a Customer-Centered Digital Consultancy white paper, featuring RDA
RDA website: https://www.rdacorp.com
Sitecore website: https://www.sitecore.com
The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast
Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com
Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/
For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com The Agile Brand podcast is brought to you by TEKsystems.Learn more here: https://www.teksystems.com/versionnextnow
The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company
Chad Solomonson, CMO, RDA
