S6 | 520: Alignment of goals and incentives in the enterprise with Michael Vanderhoof, Charles Schwab

About the Episode

In the fast-paced business environment we all know too well, setting the right goals and aligning incentives across an organization can be the key to driving successful outcomes, whether during a major transformation or through continuous iterative improvements. 

Joining us to explore this topic is Michael Vanderhoof, Director of Product Management at Charles Schwab.

About Michael Vanderhoof

Michael began his career in supply chain at Target and later transitioned into digital product management at Toys R Us. He has had the opportunity to lead digital initiatives in the areas of site performance optimization, tag management, digital experimentation, content publishing, and segmented content delivery. He is passionate about the intersection between data, the user experience, and product development.

Resources

Michael Vanderhoof, Director of Product Management, Charles Schwab

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S6 | 521: Predictive Real-Time Marketing ROI with Guan Wang, Snowflake

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S6 | 519: The innovation gap, with Tanvir Khan, Chief Digital Officer, NTT Data