S2 | Episode 109: Marketing Agencies and Agility w/ Tim Weinheimer, Hahn Public
About the Episode
Today we’re going to talk about how to maintain agility as a marketing agency. I know firsthand how volatile the world of marketing and public relations can be. When you take the last 12 years alone, we’ve seen the 2008-9 financial crisis, the rebuilding of the economy alongside the growth of social media and digital advertising as more sophisticated channels, the evolution of big data into something that businesses of all sizes can leverage for marketing and business insights, and now the most recent financial crisis due to COVID-19. Amidst that, marketing and sales can’t simply stop, so the role of the agency has always been vital, but its role has certainly evolved over time, and will continue to evolve. To help me discuss this topic, I’d like to welcome Tim Weinheimer, Principal, President, and Managing Partner of Hahn Public.
About Tim Weinheimer
Tim is Principal, President, and Managing Partner at Hahn Public. He is a digital transformation specialist and author of the eBook 'How Brands Can Survive and Thrive in the Age of AI. Tim's integrated marketing experience covers a broad range of Fortune 500 companies, association, government and nonprofit clientele including: Cleveland Clinic, Virtual Care for Kids, Lifesize, Hershey's, ConAgra Foods, The Foundation for AIDS Research (amfAR), The U.S. Department of Health and Human Services Office of the National Coordinator for Health IT.