News Coverage and Press Mentions

Press mentions, interviews, and other news coverage of Greg Kihlström, customer experience, marketing technology, and digital transformation strategist, author, and speaker.

Greg Kihlstrom Greg Kihlstrom

Greg featured on RDA MVP Summits Series discussing Customer Data Platforms

Greg Kihlström was featured in the latest RDA MVP Summit interview. Customer Data Platforms (CDPs) have become incredibly popular for companies looking to get more out of their data. It’s easy to see why. CDPs help companies unify their data, get a better understanding of their customers and create more personalized marketing campaigns.

Read More
Greg Kihlstrom Greg Kihlstrom

Greg featured on The Heroic Experience with John D. Hanson

Author, Consultant, Podcast Host, Forbes Contributor and Entrepreneur---Greg's rich, diverse career endeavors provide a unique platform for Customer and Employee Experience insights. With a strong portfolio of case studies, data, personal experiences and practical how-to's, Greg's relationship-focused expertise can help businesses of all sizes.

Read More
Greg Kihlstrom Greg Kihlstrom

Daily Ad Brief: Greg Kihlström featured on More 2 Media

Greg Kihlström was featured on Daily Ad Brief’s “More 2 Media.” More 2 Media is a show made for people in the world of marketing and media who want to grow their media knowledge. Interviewing experts around the country, “More 2 Media” is the place to go for tips, tricks and entertaining quips to take your business to the next level.

Read More
Greg Kihlstrom Greg Kihlstrom

Greg Kihlström featured on the Buy Grow Sell Podcast

Greg Kihlstrom is your archetypal entrepreneur who has been there and certainly done that. His interest in all things marketing, creative, and technology helped him land a job at a start-up in his formative university years. These interests continued to feed his curiosity throughout the rest of his career. His determination to build his own company was solidified from this experience, and, as such, he founded ‘Carousel30’, where he spent years growing organically before selling to pursue other projects.

Read More
Greg Kihlstrom Greg Kihlstrom

Greg Featured on ADP's Insights & Work Podcast

Does your company create a strong connection between a great employee and customer experience? Improve your bottom-line as North America’s leading employee experience expert(Ex) Greg Kihlström outlines his favourite tips to deliver an Ex strategy that results in happier, more productive and motivated employees. Featured Guest: Greg Kihlström; Two-time CEO, best-selling author, speaker, Principal and Chief Strategist at GK5A. He is also the host of The Agile Brand with Greg Kihlström podcast.

Read More
Greg Kihlstrom Greg Kihlstrom

Greg Kihlström featured on Leaders of Consulting Podcast

Greg Kihlström shares insight into his daily routine and says who was responsible for him taking a less conventional path. We also hear about the common mistakes employers make around employee experience, lessons learned from running an agency and how it compares to consulting.

Read More
Greg Kihlstrom Greg Kihlstrom

Press Release: Meaningful Measurement of the Customer Experience Discusses How Brands Can Measure and Maintain Their Competitive Advantage

Meaningful Measurement of the Customer Experience, the eighth and latest book by best-selling author, entrepreneur, and strategic advisor to Fortune 500 companies, Greg Kihlström provides guidance on how to create a customer-centric culture that prioritizes customer needs while aligning internal teams around a common goal.

Read More
Greg Kihlstrom Greg Kihlstrom

FOX 28: Measurement of the Customer Experience by Greg Kihlström

Drawing on Kihlström's experience working with top organizations, as well as dozens of interviews with Fortune 1000 customer experience leaders for this book and his podcast, The Agile Brand with Greg Kihlström, the secrets of planning, implementing, analyzing, and improving great customer experience in a sustainable way are demystified and made practical. The book also features a foreword by Greg Melia, CAE, the CEO of the Customer Experience Professionals Association (CXPA).

Read More
Greg Kihlstrom Greg Kihlstrom

Greg Featured on Unisys' Digital Workplace Deep Dive

Greg Kihlström was featured on the Unisys blog and Digital Workplace Deep Dive podcast with Weston Morris, where he talked about some of his most meaningful conversations about CX with leaders from some of the world’s top organizations such as Gartner, Medallia, and Marriott.

Read More