About the Episode

Today we’re going to talk about improving the retail employee experience. To help me discuss this topic, I’d like to welcome Melissa Wong, CEO & Co-Founder at Zipline.

About Melissa Wong

The pandemic-spurred Great Resignation exposed gaping cracks in the retail industry. Most retailers fail to meet today’s new standards for safety, compliance and agility, leaving frontline workers to feel frustrated and walk out the door for good.

Zipline has created the solution to bridge this divide. Zipline is an all-in-one field operations platform powering retail’s most popular brands, like Sephora, Allbirds, American Eagle Outfitters Inc., Gap Inc., and more than 65 others. 

After spending over a decade at one of the largest retailers in North America, Melissa experienced first hand the massive communications blind spot that exists in between HQ and field store in retail. Even more, the trickling consequences: initiatives don’t flow properly, frontline workers feel unheard and a brand’s mission fails to shine through. 

Melissa’s vision to support millions of retail workers across the globe has been backed by leading venture capitalists, including Emergence, Serena Williams’ venture firm, Serena Ventures and Hillsven Capital. 

Named one of RIS Influentials’ Top Movers and Shakers of 2021, Melissa is paving the way to better the future of retail. 

Resources

Learn more about Zipline here: https://getzipline.com/

The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast

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