Greg Kihlström

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S4 | Episode 294: Creating a great post-purchase customer experience with Irina Poddubnaia, Trackmage

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About the Episode

Today we’re going to talk about creating a great post-purchase Customer Experience. To help me discuss this topic, I’d like to welcome Irina Poddubnaia, Founder of TrackMage.

About Irina Poddubnaia

Irina is a SaaS founder and a certified ecommerce business project manager consultant. She has very large experience in ecommerce with over 8 years with its different challenges and obstacles: from running a fulfillment center in China where she was living for over 2 years to launching her own SaaS software “TrackMage”.

She has been successful executing Lean 6 sigma optimizations for eCommerce companies: customer support, logistics and overall supply chain management optimization.

Irina is the founder of TrackMage.com platform. It allows Ecommerce stores to have a 5-10% extra sales by simplifying the customer experience. TrackMage tracks the products, do the upsell and then takes care of the automatic follow ups for reviews.

It helped many brands reduce the number of claims received by the customer services and offer a quality service.

TrackMage has signed a deal with Metal Family, the notorious group of content creators who create famous animations on YouTube with Millions of views worldwide. With their rising popularity, they decided to expand and start selling physical comic books and other merchandises. TrackMage was the solution chosen to help them manage all the supply chain from confirming orders till getting thousands of reviews at the end of the sales funnel.

Resources

TrackMage website:
https://www.trackmage.com

The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast

Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com 

Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ 

For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com 
The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow

Interview managed by www.podcagent.com

Irina Poddubnaia, Founder of TrackMage