Greg Kihlström

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S5 | 313: Aligning CX Strategy with Challenges, Opportunities, and Leadership with Karen Mangia, Salesforce

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About the Episode

Today we’re going to talk about listening to customers, aligning leadership around a customer experience strategy, and connecting your CX strategy to real challenges and opportunities. To help me discuss this topic, I’d like to welcome Karen Mangia, Best Selling Author and Vice President, Customer & Market Insights at Salesforce.

About Karen Mangla

Karen Mangia is a WSJ Best Selling Author and one of the most sought-after thought leaders in the world, sharing her thought leadership with over 15,000 organizations during the course of her career. She is the author of four books: Success from Anywhere: Create Your Own Future of Work From the Inside Out (Wiley), Working from Home: Making the New Normal Work for You (Wiley), Listen Up! How to Tune in to Customers and Turn Down the Noise (Wiley) and also Success With Less (Marie Street Press). A prolific blogger and sought-after media interview, she has been featured in Forbes and regularly contributes to Thrive Global, Authority Magazine, and ZDNet. Thinkers 360 named her as #9 on their List of Global Thought Leaders and Influencers on Health & Wellness, #12 for Mental Health and one of the top 150 B2B Thought Leaders to Follow.

As Vice President of Customer and Market Insights at Salesforce, she engages current and future customers around the world to discover new ways of creating success and growth together. She leads the company’s Work from Home Taskforce and is shaping the strategy for the workplace of the future globally. Passionate about diversity and inclusion, she also serves on the company’s Racial Equality and Justice Taskforce. Prior to Salesforce, she spearheaded Customer Experience at Cisco Systems.

Resources

Salesforce website: https://www.salesforce.com

The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast

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Karen Mangla, Vice President of Customer and Market Insights at Salesforce