About the Episode

Today we’re going to talk about a critical component of the customer experience: creating customer loyalty so you have satisfied customers, advocates for your brand, and, ultimately customers who COME BACK for more. To help me discuss this topic, I’d like to welcome Shep Hyken, Chief Amazement Officer, Customer Service Speaker, Customer Serv. & Customer Experience Expert, keynote speaker and best selling author. His new book I’ll Be Back, where he deals with these topics will be available soon.

About Shep Hyken

SHEP HYKEN, CSP, CPAE, is a customer service and experience speaker and is an international leading authority on customer service, customer experience and loyalty in business.

Shep is the author of seven best-selling books that have made the New York Times, Wall Street Journal, USA Today and more. Shep has worked with thousands of companies and organizations who want to build loyal relationships with their customers and employees. These include First Abu Dhabi Bank, Agricultural Retailers Association, Sub-Zero Group, The Federal Savings Bank, Anheuser-Busch InBev, Clayton Homes, Self Storage Association, Benihana, NAMM, C.R. England, Comcast, UniGroup, Whataburger, FedEx.

Shep works with companies and organizations who want to create amazing customer service experiences for their customers and employees. His articles have been read in hundreds of publications, and he is the author of Moments of Magic®, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, Be Amazing or Go Home and The Convenience Revolution. He is also the creator of The Customer Focus™, a customer service training program which helps clients develop a customer service culture and loyalty mindset. (Now available as an online/web-based training program!)