About the Episode

Today we’re going to talk about creating a sustainable workforce that can help your brand be successful, no matter what the business environment may throw your way. We’re obviously living in tumultuous times and cannot control all aspects of our business. But the right strategic approach to building a culture and talent pool can make a huge difference in how you weather any storm. To help me discuss this topic, I’d like to welcome Roberta Matuson, a best selling author, Forbes contributor, and marketing leader who has worked with General Motors, New Balance, The Boston Beer Company, and more.

About Roberta Matuson

For more than 25 years, Roberta Matuson has helped leaders in Fortune 500 companies and small to medium-size businesses achieve dramatic growth and market leadership through the maximization of talent. The businesses she has worked with include General Motors, New Balance, The Boston Beer Company, and more.

In addition to being a Forbes contributor, She is the author of five commercially published books on leadership and talent, including the international bestseller, Suddenly in Charge, and her most recent book, Evergreen Talent. She has also been named one of LinkedIn’s Top voices and is a former executive who knows how to succeed in the world of business and thrive in the executive suite.